If you haven’t heard, video is the future of content. Heck, for many people, video is the present, particularly when they’re on YouTube or Facebook. Video garners more engagement than any other form of content and 135% greater organic reach than photos. So...
If you blog about a specific subject or passion area, chances are, many people would consider you an expert on that topic. Why do you think traditional media outlets often turn to bloggers for commentary and analysis? It’s only natural to consider speaking...
Everyone talks about how important it is to grow your email list, whether you run a blog or a small business. But how do you do that without being spammy? One easy way is through content upgrades. When you design worksheets, ebooks, and printables in Adobe InDesign,...
If you’ve ever been to a blogging conference, you know bloggers like nothing better than getting together,in person, with other bloggers to talk shop. They just seem to come alive—laughing, comparing notes, teaching each other little tricks of the trade, asking...
In the early days of blogs, dates mattered—a lot. That’s because most blogs were some form of an online journal, where the writer expressed experiences and observations of the day. Or the blogger commented on news items, links found elsewhere on the web, the...
