PORTFOLIO
I’ve written and strategized content for just about every medium, brand, and audience you can think of. Here’s a selection of projects I’ve worked on recently. (Perhaps I can also pull these up next time my kids ask me for the umpteenth time, “What IS it that you DO exactly, Mom?”)
B2C Web CONtent
AT-A-GLANCE AND DAY-TIMER
In my previous role as Digital Marketing Manager at ACCO Brands, I wore many hats. But as a longtime planning and organizing nerd, my favorite was writing content for AT-A-GLANCE and Day-Timer. See examples of articles, product guides, and more.
B2b BLOG
KROGER PRECISION MARKETING
As Senior Content Marketing Manager for Kroger Precision Marketing, I craft blog posts designed to inform, engage, and empower industry professionals. Focused on data-driven insights and strategic trends, my content helps brands and advertisers navigate the evolving retail media landscape.
B2C social media
AT-A-GLANCE
Revitalizing a legacy brand like AT-A-GLANCE meant bridging the gap with millennial and Gen Z consumers who saw paper planning as outdated. By partnering with key influencers, I sparked social engagement and tripled sales among first-time planner buyers—building a new generation of fans.
B2b social media
KROGER PRECISION MARKETING
Kroger Precision Marketing leverages LinkedIn to engage retail media decision-makers with bold ideas and real-world impact. By spotlighting major events, sharing timely insights, and driving awareness of precision-driven solutions, my content sparks conversations that transform digital advertising and build meaningful connections.
“I’ve never met a lawyer who worked full time at the post office before going to law school.“
EMAIL MARKETING
The christ hospital foundation
4C for Children
Ahalogy
Baker Concrete
Podcast
Harmony UU
Video Tutorial